Privacy Policy

Last updated and effective: July 17, 2025

At Via.site (“Via.site,” “we,” “us,” or “our”), we respect your privacy rights and are committed to maintaining your confidence and trust as it relates to the privacy of your information. Supplying your personal information to us is entirely voluntary on your part. By accessing or using our website or other services, you agree to this Privacy Policy. All internet sites can collect information about you, including ours, so we encourage you to read the Privacy Policy on every website you visit to make an informed decision regarding your use. Via.site does not control the privacy practices of websites or services we do not own. Please read below to learn how we collect, protect, share, and use your information.

Information We Collect

Via.site collects no personal information about you when you visit our website unless you choose to provide that information to us.

Information Collected Automatically

During your visit and as you browse through our website, read pages, or download information, we automatically collect and store the following anonymous information about your visit:

  • the date and time you access our website
  • the pages you visit on our website
  • if you navigate to our website by clicking a link, the location of that link
  • the technical capabilities of the computer you use to access our website
  • the internet service provider you use to connect to our website
  • the IP address (a number automatically assigned to your computer whenever you are surfing the internet) from which you access our website

We use this information, in the aggregate, to make our website more useful to visitors, to learn about the number of visitors to our site, the types of technology used, to detect operational problems, and to improve our website's overall security.

Identifying Information

We do not collect personally identifiable information, e.g., name, e-mail address, contact, or similar information unless you choose to provide it to us. If you voluntarily provide us with personal information, for example by sending an e-mail or by filling out a form and submitting it through our website, we use that information to respond to your message and to help us provide you with the information or services that you request. If you provide identifying information to us, we collect information that may reveal or allow others to identify your name, business name(s), business address(es), personal credit score, email address(es), telephone/mobile number(s), or other aspects of your life and business information.

Financial Information

You voluntarily provide us with your financial information that could include your personal credit history, personal credit score, business transaction history, and other credit/loan products and creditors. Via.site will use this information to process your application. Via.site uses Plaid Inc. (“Plaid”) to gather your data from financial institutions. By using the Service, you grant Via.site and Plaid the right, power, and authority to act on your behalf to access and transmit your personal and financial information from your relevant financial institution. You agree to your personal and financial information being transferred, stored, and processed by Plaid in accordance with the Plaid end user privacy policy.

Online Reviews and Feedback

If you voluntarily provide us with an online review or feedback, we may collect your name and email address and any other content you send to us. By submitting an online review or providing feedback to us, you agree that Via.site may use your email address to contact you about your review and other administrative purposes.

Information from cookies and other tracking technologies

Via.site uses cookies, web beacons, and other similar technologies to record your preferences, track the use of our website and collect information. We may use the information collected to determine how we could improve our website, products, and services. Please note that most internet browsers are automatically preset to accept all cookies. If you choose to disable this function some areas of our website may not function properly.

Other Information

Via.site may collect information from other third parties who may have data on your business’s financial profile or other demographic information. We may also collect demographic data, online activity, and other information that is not used to identify you.

How We Use the Information

Via.site may use the information you provide to us to:

  • deliver products and services
  • communicate new products or services
  • improve customer service
  • improve our website
  • >provide you with a personalized experience
  • manage our business
  • for any other purpose with your consent

We make every effort to disclose clearly how information is used at the point where it is collected so that you can determine for yourself whether you wish to provide the information.

Disclosure of Your Information

Information is shared within Via.site solely on a need-to-know basis. Via.site does not sell any personal information to third parties.

Required Disclosure of Your Information Without Your Consent
In limited circumstances, we may be required by law to disclose information you submit. Via.site will share your personal information to comply with any court order, law, or legal process, including responding to any lawful government or regulatory request.

Cookies and Do Not Track

Via.site uses cookies, web beacons, and other similar technologies to collect information about your online activities over time and across third-party websites or online services, allowing the third party to track your online activities over time and across different sites when you use the websites.

Do Not Track
Via.site does not track your individual-level activity on the internet outside of our website, as explained above. Some or all browsers may not respond to Do Not Track headers or requests.

Right to Request

You can submit a request to review and change your personal information by sending us an email at info@via.site or write to us at the address below:

Via.site LLC
ATTN: Compliance Officer
2105 Vista Oeste NW, Suite E #3373
Albuquerque, NM 87120

We will verify the individual’s identity when receiving a request to access or update personal information before any update is made. Be sure to include your current telephone number in your request.

Via.site may not accommodate your request to update your personal information if we believe the change(s) would violate any law or legal requirements or cause the information to be incorrect. Should we deny your request, we will communicate our decision to you.

How We Protect Your Information

Via.site employs software to monitor network traffic to identify unauthorized attempts to upload or change information or otherwise cause damage. We use reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access and disclosure.

The transmission of information via the internet is not entirely secure; therefore, any personal information you willingly provide us is at your own risk.

Children’s Online Privacy Protection Rule (“COPPA”)

Via.site’s products and services are not intended for individuals under eighteen (18) years old. If we knowingly receive personal information from an individual under 18 years of age without verifiable parental or legal guardian consent, we will delete the information.

Marketing and Advertisement

To adjust your communication preferences, please contact us at 844-717-3864 to speak with a Customer Care Representative or email us at info@via.site.

Data Sharing Practices

Via.site provides you with the choice to opt-in or to opt-out of the different categories of third-party sharing. Because Via.site creates a cookie in your browser, the opt-in and opt-out choices you make will only be effective on the device and browser you use to make your choices, and your choices will expire when the cookie session expires.

Email Opt-Out Guide

Via.site may contact you to offer products and services that may be of interest to you via email. To opt-out of receiving this type of email, please send an email to info@via.site with “STOP” in the subject line, or write us at:

Via.site LLC
ATTN: Compliance Officer
2105 Vista Oeste NW, Suite E #3373
Albuquerque, NM 87120

Please include in your request:
  • your full name
  • business name(s)
  • business mailing address(es)
  • email address(es) (if sent via mail)
  • account number(s)

Once we locate your contact information, we will remove you from our mailing lists within ten (10) business days of receipt. You can also click on the unsubscribe link at the bottom of certain emails sent by us.

Text Message (“SMS”) Opt-out Guide

If you receive a text message from us that contains promotional information, you can opt-out by replying “STOP,” “QUIT,” or “UNSUBSCRIBE” to the message. You may receive a final confirmation message after a successful removal.

Personal Privacy Settings Most computer systems and browsers offer their own privacy settings. We encourage you to use them. Your mobile device may also allow you to limit ad tracking. Via.site is not responsible for any third-party privacy plug-ins or browser configurations.

Additional Opt-Out Tools

  • National Do Not Call List
  • Direct Marketing Association's Mail Preference Service
  • Click unsubscribe on the bottom of emails
  • Request to be added to our internal Do Not Call List by phone (844-717-3864), email (info@via.site), or mail

If you choose to add yourself to these lists and we cannot verify you adequately, we may not honor your request. We will notify you if we deny your request.

Changes to this Privacy Policy

We reserve the right to update this Privacy Policy at any time without notice. We encourage you to review this policy periodically. Your continued use of the website constitutes your agreement to the current policy.

How to Contact Us

If you have questions about this Privacy Policy, our business practices, contact us at:
Via.site LLC
ATTN: Compliance Officer
2105 Vista Oeste NW, Suite E #3373
Albuquerque, NM 87120
info@via.site